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A study in Frontiers in Psychology has shown experimentally that unconscious ‘crossmodal’ associations with our sense of smell can affect our perception of colors. (Source: Frontiers)
Smelling Colors

Study Reveals Odors Can Distort Color Vision

A recent study in Frontiers in Psychology reveals that certain odors can influence our perception of colors. Dr. Ryan Ward and his team from Liverpool John Moores University exposed participants to various scents, including caramel, cherry, coffee, lemon, and peppermint, and found that these odors led to predictable distortions in color perception.

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